Co-founder and Executive Director of the Black Lives Matter Movement Patrisse Cullors has landed a T.V. production deal with Warner Bros. Television Group. The activist will focus on creating original programming that uplifts Black voices on streaming services, cable and five broadcast networks.

“Black voices, especially Black voices who have been historically marginalized, are important and integral to today’s storytelling,” said Cullors. “Our perspective and amplification is necessary and vital to helping shape a new narrative for our families and communities. I am committed to uplifting these stories in my new creative role with the Warner Bros. family. As a long time, community organizer and social justice activist, I believe that my work behind the camera will be an extension of the work I’ve been doing for the last 20 years. I look forward to amplifying the talent and voices of other Black creatives through my work.”

The multi-year, wide-ranging overall deal will allow Cullors to produce live-action scripted dramas and comedies, longform or event series, unscripted docuseries, animated programming for co-viewing among kids, young adults and families as well as original digital content.

Cullors, who started Black Lives Matter alongside Alicia Garza and Opal Tometi back in 2013, has since become one of the most prominent activists at the forefront of the now global movement. For her work in the movement, she was recognized in TIME Magazine’s 100 Most Influential People of 2020 list and TIME Magazine’s 2020 list of the 100 Women of the Year.

Cullors is also the founder of the Los Angeles–based grassroots organization Dignity and Power Now. 

She now plans to bring the fight for criminal justice reform and racial justice to the creative media world by amplifying Black voices and creating content within the framework of Black Lives Matter. Warner Bros. also stated that they will work to provide more opportunities for Black producers, writers and other creatives.