Ebony Magazine, the iconic Chicago-based, publication that has chronicled black culture, historical events like the Civil Rights Movement and the accomplishments of America’s most influential Blacks, could get a new lease on life with its recent purchase by former NBA player, Junior Bridgeman.
The 67-year-old former Milwaukee Bucks Forward told the Chicago Tribune that he believed he could return the 75-year-old publication—founded by John Johnson—to profitability.
“Ebony kind of stood for Black excellence, showing people doing positive things that could benefit everyone,” Bridgeman is quoted as saying. “Nothing is ever easy, but this would be, I think, a labor of love.”
Last year, Ebony sold its historic archives to The Andrew W. Mellon Foundation, The Ford Foundation, The J. Paul Getty Trust, and The John D. and Catherine T. MacArthur Foundation for $30 million with all of its million+ iconic images donated to museums.
And while that may have satisfied some of its creditors, it did not prevent the publication from going into bankruptcy in July.
Bridgeman’s plans to revive the publication are not likely to include a printed format, but instead a digital one.